Showing posts with label Google. Show all posts
Showing posts with label Google. Show all posts

Google’s Adsense program provides the perfect way to generate an ongoing passive stream of income for the savvy internet entrepreneur.
It is free to join and easy to set up.

I hear you ask, if it’s so easy why isn’t everyone making piles of money by slapping Adsense code into the pages of their websites.

Well there are a number of factors that contribute to a webmaster’s success with Adsense not least of all having a contextual website.

If you base your quest to make $500 dollars a day with Adsense on the following, you stand a good chance of sustained success.

1. Don’t build a site for Adsense

Apart from being against adsense’s TOS, site’s created purely to carry adsense ads don’t work in the long term.

They will in all likelihood get banned by Google, won’t make money as well as making it difficult for you to open another Adsense account.

2. Build a Site with Content

Sounds obvious doesn’t it, but sites that are interesting and packed with compelling content are more likely to be revisited and related ads are more likely to be clicked upon.

Be sure to use your own original content - sites that duplicate content get penalized by Google.

Remember that rubbish sites generate rubbish income.

3. Choose Your Site’s Topic Carefully

Whilst your site should be based on your business interests or your hobby to keep your motivation levels high, just keep in mind that certain topics will attract higher value Adsense clicks than others.

For example a website on the mating habits of the north sea clam probably won’t attract any advertisers and therefore no Google Ads to display, let alone traffic.

Making money online and web hosting are topics that will never be short of advertisers, however the competition is higher and therefore more difficult to attract website traffic.

4. Niche Market

Your best bet is to target a niche market that does not have the competition in terms of fellow webmasters but still has a certain amount of interest.

Therefore if your website is cameras, targeting “digital cameras” would be a very competitive term, whilst targeting “underwater digital cameras for scuba divers” would be less competitive and will attract targeted traffic as well as related Adsense ads.

It is important that you understand that the text and keywords you use and the placement thereof will influence the type of ads that are served up by Google.

5. Type of Ads and Placement

The placement of your ads on your web page has a direct influence on your CTR (Click Thru Rate) - the higher the CTR the more clicks your ads are generating and the more money you are making.

To this end, take special note of the heat map provided by Google that shows the best positions for your ads on your web pages.

Also decide carefully on the type of ads and the colors that you choose – the type that blend in well with the look, feel and flow of your site will probably be best in silently persuading your visitors to click on them.

6. Traffic Statistics

Finally analyze your adsense traffic stats as they’re packed with useful information – Google provides such a tool for this purpose with your Adsense account.

To make money with adsense you need to know what your stats are telling you and what you need to know.

The amount of traffic your site generates will obviously influence your adsense income but that is a whole separate subject just on its own.

The point is that for 2 sites generating the same amount of traffic, the site that is optimized for adsense, as above, will earn for more in adsense income than the site that isn’t.

source: articledepot.co.uk

The good folks over at Wordstream have come up with a nice list of Top 20 most expensive keyword categories in Google Adwords. Now, since a significant portion of Adwords ads are displayed in the search network, it is logical to assume that the same keyword categories (aka niches) would be good for Adsense sites as well.
The reason is simple. The more the advertisers are paying for the ads, the more money you will make from those ads if they are clicked.

 

So without much ado, here is the top 20 list in all its glory:

20. Cord Blood (example keywords include ”cordblood bank,” “store umbilical cord blood”) – top CPC: $20.80
19. Treatment (example keywords include ”mesothelioma treatment options,” “drug treatment centers”) – top CPC: $37.18
18. Rehab (example keywords include ”alcohol rehab centers,” “crack rehab centers”) – top CPC: $33.59
17. Classes (example keywords include ”criminal justice online classes,” “online classes business administration”) – top CPC: $35.04
16. Gas/Electricity (example keywords include ”business electricity price comparison,” “switch gas and electricity suppliers”) – top CPC: $54.62
15. Transfer (example keywords include ”zero apr balance transfer,” “credit card balance transfer zero interest”) – top CPC: $29.86
14. Recovery (example keywords include ”raid server data recovery,” “hard drive recovery laptop”) – top CPC: $42.03
13. Software (example keywords include ”crm software programs,” “help desk software cheap”) – top CPC: $35.29
12. Trading (example keywords include ”cheap online trading,” “stock trades online”) – top CPC: $33.19
11. Conference Call (example keywords include ”best conference call service,” “conference calls toll free”) – top CPC: $42.05
10. Claim (example keywords include ”personal injury claim,” “accident claims no win no fee”) – top CPC: $45.51
9. Hosting (example keywords include ”hosting ms exchange,” “managed web hosting solution”) – top CPC: $31.91
8. Degree (example keywords include ”criminal justice degrees online,” “psychology bachelors degree online”) – top CPC: $40.61
7. Donate (example keywords include ”car donation centers,” “donating a used car”) – top CPC: $42.02
6. Lawyer (example keywords include ”personal  injury lawyer,” “criminal defense lawyer) – top CPC: $42.51
5. Credit (example keywords include “home equity line of credit” and “bad credit home buyer”) – top CPC: $36.06
4. Attorney (example keywords include “personal injury attorney” and “dui defense attorney”) – top CPC: $47.07
3. Mortgage (example keywords include “refinanced second mortgages” and “remortgage with bad credit”) – top CPC: $47.12
2. Loans (example keywords include “consolidate graduate student loans” and “cheapest homeowner loans”) – top CPC: $44.28
1. Insurance (example keywords in this category include “buy car insurance online” and “auto insurance price quotes”) – top CPC: $54.91

      So there you have it! These are the top 20 best niches for starting your next Adsense sites if you want to make the most amount of money.
One thing I've been particularly obsessed with recently is the SEO elements of social profiles. It began with checking out the SEO for Facebook fan pages and then onto social content. Now, it's time to take a look at the differences between the optimization of your Google+ personal profile and the new Google+ Pages.

SEO Elements of the Google+ Personal Profile

We’ll start by looking at the parts of the Google+ personal profile that you can customize based on the data you enter in specific fields.
google-plus-profile-social-media-seo-optimization
SEO Title: Your Name – Google+
Google+ is all about the personal branding, and they insist that you use your real name for your profile. If you want to use a business name, blog name, or keywords, save it for your Google+ Page.
Meta Description: Your Name – Your Headline + Your Occupation
The meta description for your Google+ profile is a combination of different pieces of your profile information including:
  • Your name followed by your headline.
  • Your occupation.
  • Your current employer.
Those items are followed by your introduction text, but by this point you're usually well beyond the 160 character mark. Make sure that the first 160 characters count by writing a great headline and occupation title. Also make sure those areas are set to be seen by anyone on the web.
Dofollow Links: Everywhere
From what I can tell, the links within the introduction content as well as the ones under other profiles, contributor to, and recommended links are all dofollow. So don’t shy away from anchor text as this is a premier Google property. Just make sure the profile still sounds good and doesn't look like a big link farm.

SEO Elements of the Google+ Page

When it comes to the customizable SEO elements of the Google+ pages, they are about the same as the personal profiles. One exception is that there isn't an occupation or current employer field in the pages (or at least not for products or brands). Hence your meta description will be your page's name, headline, and then the introduction text.

How do Google+ Profiles Rank vs. Pages

As of right now, I see that my personal Google+ profile ranks No. 9 for my name when I use Google Chrome (signed out of my Google account), but it's on the second page of results when I use Firefox (also signed out of my Google account). My Google+ page for my blog isn't ranking in the first 100 results for my blog's name Kikolani.
Pete Cashmore's personal Google+ profile, for example, ranks at No. 8 for his name in Google Chrome, but it's on the second page of results in Firefox. Mashable's Google+ Page, on the other hand, ranks on the second page of search results in both Google Chrome and Firefox.
As another example, Arianna Huffington's personal Google+ profile ranks at No. 8 in Google Chrome, but it's on the second page of results in Firefox. Huffington Post's Google+ Page ranks on the third page of results in both Google Chrome and Firefox.
How do your Google+ profiles and pages rank? Do you believe that links from these Google+ pages are helping your personal or business brand in search results?

http://searchenginewatch.com/article/2124899/SEO-for-Google-Profiles-and-Pages